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Digital Marketing & Media Buying Specialist

Status: Closed
Contract: Full time
Minimum years of experience: 2 - 5
Workplace: Remote
Team: Digital Marketing
Location: Maadi, Cairo

Road9 Media is looking for a highly motivated digital marketing technician who can provide our local & international customers with the right business consultations & solutions in the whole digital marketing & advertising spectrum.

Responsibilities

  1. Identify trends and insights.
  2. Plan and execute marketing campaigns.
  3. Utilize all digital marketing tools & channels such as, corporate website, social media presence, to reach business objectives.
  4. Set content & publishing strategies.
  5. Work with various content formats such as blogs, videos, audio podcasts, etc.
  6. Track campaigns outcome using all possible tracking tools.
  7. Implement and analyze performance metrics.
  8. Measure and assess goals vis-à-vis ROI.
  9. Device experiments and conversion tests.
  10. Provide internal & external reports on a regular basis.
  11. Work with Brand Creatives & Content Creators to develop creative assets to support campaigns.
  12. Evaluating new digital technologies and using Web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media, GDN, and search advertising.

Job Requirements

  1. Proven experience in planning & managing, long run, digital marketing accounts.
  2. Proven experience with planning & executing campaigns on each of the following platforms
    1. Facebook
    2. Instagram
    3. TikTok
    4. Linkedin
    5. Google search
    6. GDN
  3. Experience in purchasing ad space and time slots with various media outlets, apart from known social media platforms.
  4. Experience in e-commerce buying conversion campaigns.
  5. Strong copywriting skills. 
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