UX AND DESIGN UNIQUENESS
There’s a common mistake, business owners make, which is only considering web design as a process of creating a well-designed (or even a fancy) website. On the contrary, a proper web design can’t be just attractive, it should be objective.
The term UX (User Experience) is a wide concept concerned with determining user behavior to help us lead them to take the decision we aim for. A solid web design is the one designed to lead users into making purchasing decisions smoothly. This requires finding the right insights about each targeted user persona, such as age range, education level, internet behavior, and more, to generate the right user experience.
We know the aesthetics of website UX design. Through research and experience, we understand the visual culture of your target audience, so we can use the right amount of art combined with the right amount of usability to generate an accurately working and aesthetically pleasing website design.
Respecting our clients' uniqueness, we build ALL our websites with unique designs, we don't use templates, nor ready-made designs. We create unique website designs and user experience based on our clients' brands and the latest design trends.
It became essential in most business fields to consider mobile users as important as desktop users, hence a long time ago we decided to build all of our websites in a “Responsive user interface” meaning, any site we’ll build is going to respond and change its layout automatically depending on the screen size it’s opened from. Knowing that 50% of website users now in Egypt are visiting websites using their smartphones, then designing for desktop users only just doesn’t make sense.
TESTING AND LAUNCHING
No website can be launched without being tested by our quality control engineers. They test the developed website on different browsers, devices, and screen sizes, for both functionality issues and user interface issues. Also, we give space for our customers to edit and review their websites so that we can apply their comments before launching.
No matter how talented a web designer is or how skilled a web developer is, any software product will have issues (bugs), which will require a dedicated quality control personnel to take care of them. As a web design company in Egypt, we feel obligated to elevate the quality level of all design-related work, especially on the internet.