Al Wathba National Insurance
Al Wathba National Insurance Company (AWNIC) is one of the UAE's established insurance providers, offering comprehensive coverage across motor, property, medical, marine, and life insurance segments to individual and corporate clients throughout the Emirates. Over four years, Road9 Media partnered with AWNIC to elevate their digital brand presence and position them as a premium, customer-centric insurance provider in Abu Dhabi's competitive market. Our collaboration focused on strengthening their visibility, deepening audience connections, and building a cohesive brand narrative that resonated with both existing policyholders and prospective clients across all major social platforms.
700
+
Annual content pieces created
3.2
x
Social media engagement improvement
Social Media Management
Strategic Content
Throughout the partnership, we developed a comprehensive content ecosystem that balanced educational value with brand storytelling. The content strategy encompassed policy explainers that simplified complex insurance concepts, seasonal safety awareness campaigns aligned with UAE lifestyles, customer success narratives that humanized the brand, and community engagement initiatives that reinforced AWNIC's commitment to the Emirates.
Growth Highlights
