Ganoubia Hora Visual Identity
Ganoubia Hora for Development is a young Egyptian feminist foundation, that’s based and working from the far south of Egypt – Aswan Governorate.
The logo art inspired from the face of the African girl face in integrated with the flying bird in front of the sun, to communicate the idea of freedom & hope.
Sharpness
sharp shades was picked specially to communicate the idea of women empowering.
Distinguished shapes
with the wide forehead & other remarkable face features, the target audience can distinguish the African face of the logo.
Theme
The warm & brownish colors gets the audience closer to both the upper Egyptian environment, people ethnicity & the concept of hope & prosperity.