Sahara Schools Visual Identity
Sahara Schools is more than 28 years old, reputed educational institute, with schools located in the middle of Cairo & the new capital as well
Brand story
The logo concept is based on the current school logo using and integration between the dove and the globe in a more modern shape using the thin 1 pixel line to represent elegance and professionalism
Style
Thin lines are picked to represent quality & taking care of small details within the education process of Sahara
Visual identities revamping requires finding the most remarkable elements of the visuals to keep them intact & develop the rest of the visuals around them, the dove is redesigned in a modernized way. The school is currently expanding to new dynamic methods of education, that's why the globe has turned into a circle to brand represent the dynamism
Coloring
Our artists changed the original color scheme without harming the brand original experience, the colors added richness & neatness instead of fuzziness
