Smart Lab - Health and Fitness
Smart Lab, a leading Egyptian manufacturer of advanced body composition analyzers and weight scales for pharmacies and healthcare centers, approached Road9 Media to drive qualified B2B leads and expand market penetration through social media. We managed their Facebook and Instagram presence while executing targeted media buying campaigns to reach pharmacy owners and healthcare decision-makers across Egypt.
3000
+
Leads generated in the first two quarters
31
%
CPL reduction: Cost Per Lead dropped from $4.20 to $2.90
Ads Management
Media Production
Strategic Content
Our social media strategy centered on educational content demonstrating the commercial value Smart Lab devices bring to pharmacies and clinics. Content showcased real installation success stories, highlighted revenue-generating opportunities through value-added health screening services, and featured testimonials from satisfied pharmacy partners.
Creative Video & Media Production
Testimonial videos from established pharmacy chains provided social proof while product demonstration clips showed ease of use and professional presentation.
Growth Highlights
