In this game, also, changes in web design have a prominent role, given the turn that corporate pages must take to adapt to the new times that require these tools. That is why then analyzed the ten traditional trends proposed by marketingprofs.com on web design that have become obsolete with the emergence why their fate is none other than the disappearance.
- Complicated Designs
Since the advent of the web so far as they are written these lines has been a long time, both companies should realize that the fashions of the past do not correspond to the actual web design. Thus, companies must forget their old designs and heavily overloaded with images and texts and make way for new and existing web versions, among which are simple and minimalist designs. Apple made the difference for some time and now the rest is following the same pattern.
- Responsive Design
The rise of mobile devices requires an improvement of the load times of pages whose time should be available as soon as possible for users. A change that goes through the web adaptation to new devices, lightening the contents and easier for users to navigate through them. Less is more, the saying goes, and in this case is wiser than ever. The reason? The need for companies to design websites to improve customer perception and your shopping experience.
- Texts That Seem, Wills,
New times say goodbye to heavy, dense texts, which only accumulate keywords in order to rank better in Google. Now designs websites looking for visual stimulation of users, so the texts are directly superfluous.
- Click, The Object Of Desire
The design of today looking that users click easily and quickly on the content and products or services marks, encouraging procurement processes. It is the main lesson that brands have to have from your web design development because a wrong composition can generate trouble in the short and long term given the investment made and the low rate of results obtained.
- Websites That Seem Endless
Mobile devices have simplified everything, including the length of the pages. Thus, in this minimalist spirit that runs through the veins of the designers throughout the pages, it is reduced to a slight spent on them by users. The purpose of this change is to strive to communicate the necessary, limiting the space for it. A decision that users appreciate, given his tendency to read less and less.
- Hierarchies Erroneous Content
Columns of images under which limited companies to place their products catalogs, which were the physical shelf. This design, image, and likeness of Pinterest's days, now what you get is a hierarchy similar and balanced content, which more space for categories that have to announce develop, leaving the surfer the perception that there is more freedom in this website.
The generality or highly sensitive contents have died as far as images are concerned. And now the bold, original and actual photos, which enhance the process of identification of consumers with their content and brand personality that are being announced.
- Boring Fonts
If we mentioned earlier that the long texts have finished that fat to the effects of Fairy, their most legible typefaces possible, too. And it is that designers opt for types of large and bold letters, draw the attention of readers from the first pass.
- 3D Designs
Similarly, Gone designs three-dimensional images. Now what you get are flat content, in line with the minimalist trends. A bet that makes you forget the marks of what these components meant for them: to distract attention from consumers, involving little in the procurement processes and making these remain less time on their websites.
- Static Graphics
The same is true of text and static graphics character, whose most significant feature was the transition from the use of Flash technology to HTML5. Thus, we are witnessing a golden age of the video, in which the contents of the brands developed by a few images and limited messages. All for not tire too much the delicate and user behavior.